12 November 2024
This year, the prestigious “Product of the Year” award from the professional community and consumer recognition was, for the first time, granted to two products from FES PRODUCT.
8 November 2024
MacCoffee Cappuccino Di Torino design update marks a significant advancement in enhancing our esteemed line.
1 October 2024
In October 2024, the MacCoffee Cappuccino di Torino project achieved significant success in the field of influencer marketing by being included in the ARIR casebook.
11 August 2024
MacCoffee became an official partner of the most delicious run of the country RUN&EAT!
1 June 2024
In June 2024, MacCoffee Cappuccino di Torino became the sponsor of the UFC broadcast on Match TV channel.
1 February 2024
In February 2024, MacCoffee Cappuccino di Torino is pleased to announce the expansion of its product line in response to the growing demand for low-sugar beverages.
3 January 2024
The MacCoffee brand, a leading producer of instant coffee in Russia, proudly announces its 30th anniversary in January 2024.
1 January 2024
At the end of 2023, we launched a large-scale advertising campaign for MacCoffee Pure, which covered several popular media platforms and attracted a large number of listeners and readers.
22 December 2023
The MacCoffee brand has once again been awarded the title “Brand No. 1 in Russia”, which is a strong confirmation of our popularity, trust and love among millions of Russians.
1 November 2023
In November 2023, MacCoffee with its product Cappuccino di Torino integrated into popular youth programs of the well-known Russian channel TNT.
1 September 2023
In September 2023, the sponsorship of the program "Voice – Not Kids Anymore" by MacCoffee with its product Cappuccino di Torino highlighted the brand's commitment to innovation and creative solutions.
1 June 2023
The MacCoffee Cappuccino di Torino program became a significant event in the coffee world and the celebrity sphere in July 2023.
17 September 2022
Condensed milk is a familiar delicacy that more than one generation has grown up with. Its creamy taste perfectly complement the rich aroma of MacCoffee.
5 March 2022
On 5th March 2022, the MacCoffee team together with friends from the Pro Travel channel set off on an incredible journey of a lifetime.
22 November 2021
MacCoffee once again triumphed at the Product of the Year 2021 National Award ceremony held on 18th November 2021 at the MIR Concert Hall in Moscow, Russia.
16 November 2021
MacCoffee became a sponsor of the Karjala Cup hockey tournament this year which was held from 10th to 14th November 2021, in Helsinki, Finland.
18 October 2021
MacCoffee is committed in its contribution towards an eco-friendly planet with the introduction of modern technologies in line with the current sustainability trends.
15 September 2021
Meet the well-known brand MacCoffee, now in a new elegant and attractive packaging design for the ‘Gold’ and the ‘Arabica’ blend. Would that be a good enough reason to know them better?
14 September 2021
The internationally recognized and well-known brand, MacCoffee has expanded its product range and entered the natural coffee market with ‘MacCoffee PURE’, natural coffee produced by the best Italian masters.
2 May 2021
The traditional spring holiday "Maralnik Blossom" was held in the Altai Territory, Russia on 1st May 2021. This event symbolizes the summer season opening and took place on the territory of the tourist complex "Turquoise Katun".
26 April 2021
MacCoffee is once again featured in a music video titled «Voice» that is performed by the most popular Russian pop singer ‘Egor Kreed’ released on 26th April 2021.
24 April 2021
The long-awaited latte from MacCoffee. MacCoffee Latte Al Caramello is a coffee drink with caramel flavour.
20 April 2021
In the 2021 season, MacCoffee Cappuccino di Torino was the official hot beverage for the hottest Boogel Woogel and Grelka Fest festivals that took place at Sochi and Sheregesh, in Russia respectively.
16 February 2021
«Ski Track of Russia» was held in Novosibirsk on 14 February 2021. Despite the cold Siberian weather, about 4,000 skiers participated.
1 December 2020
Real «Dolce Vita» from your favourite brand. MacCoffee Cappuccino Dolce Vita is a new cappuccino beverage with delicate foam and cocoa topping.
20 November 2020
MacCoffee once again triumphed at the Product of the Year 2020 National Award ceremony held on 17th November 2020 in Moscow, Russia.
29 October 2020
MacCoffee is yet again featured in a music video released on 29 October 2020 titled “Asteroid” that is performed by the Russian pop singer, Mary Gu.
7 May 2020
MacCoffee has provided free products to regions in Russia that had the most impact from COVID-19. I
24 March 2020
MacCoffee Cappuccino di Torino has launched a special campaign «Italian Passion» for the period of Russia’s gender holidays from 10 February to 10 March.
17 March 2020
MacCoffee Bollywood Film Festival took place in seven Russian cities which screened seven award-worthy movies.
10 March 2020
MacCoffee is yet again featured in a music video released on 6 March 2020 titled “Sterva” that is performed by the young Russian pop artiste, Fogel. It is produced by Warner Music Russia and was posted on WOW TV Youtube channel.
3 March 2020
On 27 February 2020, Ak Bars, a Russian professional ice hockey team and proudly sponsored by MacCoffee, has entered the first round of the Gagarin Cup playoffs!
27 January 2020
MacCoffee stays true to the tradition of being a key element of the grand sport celebration on ice.
16 December 2019
This year, MacCoffee has once again clinched the highly-coveted “No. 1 Brand in Russia” award title in the category of coffee drinks.
14 November 2019
On 14 November 2019, MacCoffee triumps once again at the Product of the Year 2019 National Award ceremony held at Moscow, Russia.
11 November 2019
A music video featuring MacCoffee was released on October 30 2019 with the title “Uvezite menya na Deep House” performed by the popular Russian band GAYAZOV$ BROTHER$ and produced by Warner Music Russia.
27 August 2019
MacCoffee was part of the «CoffeeTeaChocolate» festival that took place in Moscow at Sokolniki park on 24 – 25 August 2019, with our brand zone located on the fountain square of the park.
26 August 2019
A music video featuring MacCoffee brand was released on 26 August 2019.
20 August 2019
From August 16 to 18 MacCoffee together with Beeline took part in the legendary festival of contemporary music and technology – Alfa Future People (hereinafter - AFP) that took place in Nizhny Novgorod region.
19 April 2019
From April 11 to 14 MacCoffee kept warm all the guests of the high-altitude GrelkaFest that was held at the legendary Siberian ski resort Sheregesh.
14 March 2019
From March 14 to 17 the
13 March 2019
On March 12th the grand opening of the photo exhibition of the Italian photographer Massimo Sestini “Horizons of Italy. View from police helicopters” took place in Moscow and was warmly supported by MacCoffee. The exhibition is held in the Multimedia Art Museum until March 24 Anna Semenovich was a special guest from MacCoffee.
10 March 2019
Digital special project “MacCoffee in bed” was developed for the period of Russian gender holidays from February 14 to March 9, 2019.
21 February 2019
MacCoffee Bollywood Film Festival took place in five Russian cities and shared with the audience eight movies.
14 February 2019
It is agglomerated coffee with classic soft taste that will become the sign of a great day.
1 February 2019
MacCoffee stays true to the tradition of being a key element of the grand sport celebration on ice.
1 December 2018
In November 2019, MacCoffee launched special project сalled "The Art of Seduction.
19 November 2018
On November 14 the annual Product of the Year 2018 National Award ceremony took place in Izvestia Hall (Moscow).
17 September 2018
MacCoffee was a part of the bright and GREAT event of Singapore Days festival in Moscow on 15/16 of October.
12 September 2018
This summer MacCoffee provided the citizens of Novosibirsk, Novokuzentsk, Tomsk with happy moments and tasty Cappuccino di Torino.
11 July 2018
During the event all participants had a chance to get to know best yoga practice, listen to the lectures about wellbeing, healthy food, self-development, visit interesting master classes, concerts, try vegetarian food and have a good cup of tasty MacCoffee Cappuccino di Torino.
24 May 2018
Starting from the beginning of 2018 FES PRODUCT is the partner of several airlines catering services: Aeroflot, Utair, Russia.
3 May 2018
MacCoffee in collaboration with Pyatnica tv channel are celebrating two happy occasions — the release of MacCoffee Strong and the successful reboot of the Orel ili Reshka (Heads or Tails) tv-show — with an exciting competition “I want to go on a getaway!” The gifts were impressive — trips to one of the cities visited by the hosts of “Head or Tails: Rebooted”, and the competition was fierce.
27 April 2018
MacCoffee extends it support to most popular sports in Russia as well as in all Europe.
15 April 2018
In March and April 2018 at the most popular skiing resorts in Russia Rosa Khutor and Sheregesh there were held to mindblowing event BoogelWoogel and GrelkaFest.
28 March 2018
The most anticipated winter and spring holidays were met with new Cappuccino di Torino.
19 February 2018
Winter is the time for unforgettable parties, meeting friends and relatives, and of course for outdoor fun.
25 January 2018
New year in 2018 started off with the most notable event in Moscow – the European Figures Skating Championship.
18 January 2018
The 6-year story of the legendary travel show covers over 100 cities, numerous memories, emotions, and stories.
2 January 2018
MacCoffee is a many years’ partner to Bollywood Film Festival. Last year, the company provided general sponsorship to the event, celebrated in 21 locations in Russia.
22 November 2017
On November, 22nd, the annual Product of the Year 2017 National Award ceremony took place in Izvestia Hall (Moscow).
10 November 2017
MacCoffee presenting: aromatic and genuinely Italian new product Cappuccino DI TORINO is a famous recipe from Torino, Italy.
14 August 2017
On August ,12th and 13th, a bright celebration of India National Day endorsed by MacCoffee took place in Moscow.
3 July 2017
For the 4th time the globally acclaimed Innovative Product of the Year contest has been arranged in Russia, where the winners are selected by the consumers.
3 July 2017
In early July a bright and hot event took place in Novokuznetsk, at Yermakov Square, in the framework of the City Day endorsed by MacCoffee and the city administration.
25 June 2017
In 2017 Novosibirsk has celebrated its 124th birthday, and MacCoffee, by tradition, has warmly supported the city’s top event.
16 May 2017
On May, 7th, a long-awaited and exciting moment of truth was broadcast by ROSSIYA-1 national TV channel for the participants of the country’s top Everybody Dance! show.
23 April 2017
During two April weekends 15 000 persons visited the festival, while its music program headliners included such acclaimed rock stars as Chicherina and Trubetskoy group.
6 February 2017
MacCoffee is proud to be the Official Sponsor of European Figure Skating Championships 2017.
30 November 2016
MacCoffee is happy and proud to announce that the company is going to appear as the general sponsor of the Bollywood Film Festival, which will be held from November 30 to December 7, 2016.
17 November 2016
The XVIII Product of the Year official award ceremony took place on the November 16 in Izvestia Hall.
1 August 2016
Birthday comes once a year, and the 300-year anniversary - once in 300 years. Isn’t it a reason to celebrate in a big way?
1 July 2016
In summer, our company has introduced a brand new product - MacCoffee Gold 3in1.
1 June 2016
In June, two Russian megacities fired up with MacCoffee. In June 12, our company celebrated the City Day along with the residents of Nizhny Novgorod.
1 May 2016
May was really a hot month — even on ice! Russia hosted a world hockey championship and MacCoffee became one of the sponsors of this exciting event.
1 April 2016
Find MacCoffee in social networks and win prizes During the whole month of April, MacCoffee subscribers in social media participated in exciting draw games.
1 March 2016
March became the long-awaited holiday for football lovers: the matches of Russian Premier League finally resumed.
1 February 2016
Hockey is one of the most popular sports in Russia, so MacCoffee is eager to support the Russian team.
1 January 2016
We are happy to present something really tough to all the lovers of strong coffee: MacCoffee Strong 3in1 with cream and sugar.
1 January 2016
MacCoffee is continuing its close cooperation with figure skating, one of the most beautiful sports.
9 December 2015
The MacCoffee brand has received another proof of customer loyalty and recognition.
14 August 2015
In early August, two Russian football teams, CSKA Moscow and Kuban Krasnodar, had their playoff for European cups qualification.
3 July 2015
Novosibirsk, often called the scientific capital of Russia, celebrated its anniversary on the last Sunday of June.
11 June 2015
MacCoffee is redefining coffee drinks. Please meet the new one – with real soluble coffee in crystals! The Freeze Dry technology maintains the quality of coffee, delivering at best both its taste and aroma.
11 June 2015
Summer: the perfect time for new impressions and eye-catching visual experiences.
10 June 2015
MacCoffee is keeping to its good tradition of supporting Russian athletes.
17 February 2015
It was not too easy a game for Russian team, as they were guests on both games, in Czech Republic – so the support was of special importance for them.
4 February 2015
The new year start was, according to good tradition, marked by the European Ice Skating Cup that took place in the capital of Sweden.
1 December 2014
The end of autumn is quite uncomfortable to go to the stadium – but is it really a reason not to support the team?
19 November 2014
Another approval of customers' choice for MacCoffee: November 12th, in the famous Izvestia Hall of Moscow, the brand was granted the 'Product of the Year – '14' award as 'coffee supplemented with milk/sugar/cream' for persistently high market share and high product quality.
20 May 2014
Loving and tender care of Russian soccer players and supporters remains an important thing to do for MacCoffee. Athletes and their fans have often appreciated our brand's hot support. The match between Moscow's Locomotive and guests from Saint-Petersburg was not an exception. On May 4th, the Moscow team on its field met the Zenit, one of the championship's leaders, as part of the 28th tour of the Russian Premier League.
20 May 2014
Though the spring is at its high point and summer is coming, true fans of ice hockey are not to be left without care and attention.
19 March 2014
MacCoffee is ready to amaze and excite all sport fans again and again.
21 January 2014
Budapest European Figure Skating Championship 2014 came to its conclusion.
13 January 2014
One cannot imagine winter holidays celebrated without a decorated Christmas fir tree.
29 October 2013
On October, 25th the annual 'Top Popular Brand' contest was held, and the golden award in the 'Coffee Drink' nomination went, by far, to MacCoffee.
25 September 2013
Where there’s fun and sporty mood; where there’s some hot events to attract numerous fans and spectators, where there’s everything new and exciting – that’s just the right place for MacCoffee and Kracks.
25 September 2013
MacCoffee is increasing and tightening its partner relationship with the most popular sports.
25 September 2013
None of significant sport events takes place without MacCoffee now.
1 August 2013
Novosibirsk, the young fast-expanding city, optimistic about its future, is celebrating its 120th anniversary with large-scale holiday.
10 July 2013
The new midsummer is here – so meet our hot ‘Sleepless in Summer’ program, it’s already launched and increasing.
27 May 2013
MacCoffee joined in as the official sponsor for TV broadcasting of Ice Hockey World Championship in Latvia and Belarus.
17 March 2013
This year, Russian traditional Maslenitsa (the weekend before the Lent) was celebrated on the third weekend of March.
3 March 2013
On Sunday, March 3rd, in Barnaul the 18th traditional Ski Festival took place.
4 February 2013
In late January, Croatia's capital hosted this year's Europe figure skating championship.
28 November 2012
On November 20 of 2012, the opening ceremony for the first plant of Food Empire in the Ukraine was held.
25 October 2012
On October 2012, Food Empire Holdings took part in one of the most significant events held for the members of the food industry market, the exhibition SIAL 2012.
8 August 2012
On July 14, the MacCoffee team took part in the karting competition organized in Bratsk by Group of Companies DALLAS in order to celebrate Trade Workers Day.
8 August 2012
A grand celebration of the 100th anniversary of the Indian state Bihar founding was held at the Palace of Culture of Moscow State Technical University n.a. Bauman on July 28 in Moscow. Products by MacCoffee, MacChocolate, Kracks and Don Nachos were presented to the guests of the event.
7 August 2012
MacCoffee Gold (ТМ MacCoffee Gold) took part in "Control Purchase" ("Kontrolnaya Zakupka"), a program of Channel One Russia.
13 July 2012
"Roads get better, fountains shoot water high into the sky To your health people drink MacCoffee every day.
22 June 2012
MacCoffee became the exclusive partner of the football mini tournament between the State Duma deputies representing two parties – United Russia and the Liberal Democratic Party of Russia.
22 June 2012
Enjoying the popularity on the instant coffee market and the love of many coffee lovers, MacCoffee has prepared a real surprise for true connoisseurs of this invigorating drink! Production of natural coffee under the famous Gold brand has already started.
22 June 2012
This summer, MacCoffee has launched a large-scale federal advertising campaign to support the European Football Championship 2012 (UEFA EURO 2012).
9 April 2012
During winter period in December in Nizhni Novgorod MacCoffee and Autoradio created a real festival of great New Year tree give-away.
9 April 2012
During winter holidays MacCoffee warmest greetings were heard in all parts of big city of Novosibirsk.
6 March 2012
Following the popular MacCoffee Gold and Premium we launched a special blend Arabica for the lovers of the fine taste of coffee.
23 January 2012
In the end of January the 2012 European Figure Skating Championships was held in Sheffield (Great Britain), where MacCoffee brand was a traditional official sponsor.
20 January 2012
On the 20th of January, in Dmitrov there was held the annual economic forum where the several companies were granted with the award “Dmitrovskye rostki 2011”.
4 June 2011
A second leg match between the national football teams of Russia and Armenia was played in St. Petersburg on the 4th of June.
30 January 2011
The European Skating Championships 2011 were held in Bern, the Swiss capital. For a week it became a capital city for the entire Europe.
7 June 2010
In line with the tradition that was established in 2005 when MacCoffee® became a sponsor of the European Skating Championships for the first time, MacCoffee is taking this role again now.
1 June 2010
This summer several Russian cities will host an outdoor advertising campaign “Don’t oversleep the summer”.
7 April 2010
On March 3 the Russian and the Hungarian team will meet in the city of Gyor for a friendly game. The match will start 9:30pm Moscow time and will be broadcasted on TV (the First channel in Russia).
20 January 2010
The second day of competitions has become such a happy day for numerous fans of figure skating.
